Kanye West’s Yeezy Company Received Federal Pandemic Loan of Over $2 Million


This past Monday, Small Business Loan revealed Kanye West’s Yeezy company received a loan of over $2 million dollars through the Paycheck Protection Program. The program is designed to keep small business loans from laying off employees as a result of financial hardships caused by coronavirus pandemic. The loans are forgiven if the company receives […]

Kanye West Called A Bully By Ex-Bodyguard Who Plans To Sue

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There is trouble in Kanye West-land. Former bodyguard, Steve Stanulis, has labelled West a bully and is threatening to sue him for damages. Stanulis claims he was accused of breaking a confidentiality agreement. However, this is not the first time Steve Stanulis has spoken out against the new billionaire. He has even claimed that he […]

Kanye West Secures Multi-Year ‘Yeezy-Gap’ Partnership


Kanye West is taking Gap to the next level. West returned to Twitter early Friday morning to make a huge announcement. The first was a picture that the Yeezy CEO captioned “#WestDayEver.” Little did we know, that Ye had just revealed a sneak peek at the first Yeezy-Gap collection. Two hours later, the creative guru […]

Kanye West Files to Trademark Yeezy Cosmetic Brand

Kanye West Files to Trademark Yeezy Cosmetic Brand

Just when you thought the Kardashians had the beauty brand on lock, Kanye West looks to join in on the competition. Recently Kanye filed a trademark for beauty, skincare, and fragrance products including “makeup, false eyelashes, facial masks, nail polish, moisturizers, bath gels, body oils, shaving cream, hair care products and perfumes,” as well as […]

Will Nike Ever Retro Kanye West’s Retro Air Yeezy Line?


Kanye West is the latest to cover the upcoming May issue of GQ Magazine. The Yeezy CEO sat down with the publication to talk about his visions for the future, restored faith, new music, Kobe Bryant and more. Ye was also asked about the possibility of a Nike Air Yeezy Retro. West’s Air Yeezy 1 […]

North West Performs At Yeezy Season 8 Fashion Show


Like father like daughter. North West took the stage to close out Kanye West’s Fashion Show in Paris on Monday, March 2. Although Ye debuted his new Yeezy Season 8 fashion line, it was his daughter who stole the show. “What are those? These are clothes,” rapped North West. The show lasted just under seven […]

adidas + Kanye West Announce The Yeezy Boost 700 Carbon Blue


adidas and Kanye West announced the Yeezy Boost 700 Carbon Blue. It will be available globally on December 18, 2019, with a recommended retail price of $300. The Yeezy Boost 700 features an upper composed of blue suede overlays with a combination of blue and grey mesh underlays, the premium leather is light grey, and […]

adidas x Kanye West Announce The Yeezy Boost V2 Trfrm


adidas + Kanye West announce the Yeezy Boost 350 V2 Trfrm. The shoe is launching exclusively in Europe, Russia and Ukraine through, Yeezy Supply and select retailers on March 16, 2019, with a recommended retail price of $220. The Yeezy Boost 350 V2 Trfrm features an upper composed of two-toned re-engineered Primeknit. The post-dyed […]

Here’s a Visual Update on the Upcoming YEEZY Basketball Sneaker

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We first got wind of the new YEEZY Basketball sneaker this past summer with early shoe sketches that leaked through Kanye West himself. Well, if going by the almost-always accurate YEEZY Mafia account, this is what the shoe will look like: YZY BSKTBLQUANTUMSPRING 2019 — YEEZY MAFIA (@theyeezymafia) December 5, 2018 Advertisement Arriving sometime […]

Adidas CEO Kasper Rorsted Confirms Yeezy Sales are ‘Very Strong’

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Words by: Kevin Keise Despite Kanye West’s controversial political antics, his Adidas sales are doing just fine. Many people believe since the MAGA hat wearing rapper openly supports the 45th president that his shoe value would take a hit, especially during the U.S. midterm elections, but that wasn’t the case. The resell value of Yeezys might […]

Shannade Clermont Pleads Guilty to Fraud, Faces 20 Years in Jail


Yeezy model and former Bad Girls Club star, Shannade Clermont, pled guilty to fraud after being arrested for going on a shopping binge with a dead man’s credit card, as indicated by The Blast. The social media sensation was caught back in July after she accumulated at least $20,000 in charges on the records of […]

adidas YEEZY Boost 700 “Mauve”

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Say what you want about Kanye West — trust, there’s a lot you can say about the controversial MC right now! — but the dude sure knows how to cook up a fresh set of kicks. Take his new adidas YEEZY Boost 700 colorway for example. Advertisement Although the official name for this release is […]

Kanye West Argues Wearing Small Sandals is the ‘Japanese Way’

Kanye West Argues Wearing Small Sandals is the 'Japanese Way'

Kanye West made headlines after rocking a pair of small a– slides to 2 Chainz wedding. The free thinker took to Twitter to clarify his shoe style. The “Gold Digger” rapper and his better half, Kim Kardashian, went to the Miami pre-marriage ceremony between 2 Chainz and Kesha Ward prior this month. The Keeping Up […]

Kanye West Freestyle From 2000 Surfaces the Web


For fans of the old Kanye West, a recently uncovered freestyle from the “Violent Crimes” rapper highlights him rapping more like the Freshman Adjustment Yeezy, rather than the Ye rapper of today. The recording, which is apparently from Sept. 22, 2000, was recorded at Kanye’s Chicago home studio and highlights the Windy City rhymer conveying […]

Kanye West Says He Was Not Stumped By Trump Question on Jimmy Kemmel

Jimmy Kimmel Leaves Kanye West Speechless When Asking Why Does he Think Trump Cares About Black People

On Thursday (August 9), Kanye West made a guest appearance on Jimmy Kimmel Live. West and Kimmel discussed Trump, his new album ye, and his family. Kimmel sported the gifted Yeezy Desert Rats on his feet for the evening. During the show, Kimmel asked West about his support for Trump. “You’ve so famously and so […]

Kim Kardashian Once Again Becomes a Viral Meme After Instagram Post

Kim Kardashian Once Again Becomes a Viral Meme After Instagram Post

Kim Kardashian posted an Instagram on Monday laying on a bed wearing a bra and panties along with the Yeezy Butter 350’s. Immediately after, blogging websites reposted the image asking IG and Twitter users to caption the photo and things got crazy after that. Like butter. #Butter350’s #yeezy A post shared by Kim Kardashian West […]