Here’s an Official Look at Skepta’s Nike Shox TL Collaboration

skepta nike shox tl collaboration

If you paid close enough attention to his “Bullet From a Gun” music video that dropped back in May, Skepta was already giving us a preview of his new Nike Shox TL sneaker collaboration. Now, we have a full look at the colorway set to arrive this week. View this post on Instagram NEW SK […]

Nike to Honor LeBron James With His Own Building at World Headquarters

Lebron James is Leading Call for Return of NBA Season Despite Pushback From Other Players Amid Growing Racial Tension in the Country

LeBron James has been signed to Nike since 2003 and the sportswear giant just announced the latest addition to the World Headquarters will serve as the site of its Beaverton-based Advanced Innovation team. The campus expansion will feature an enormous Nike Sport Research Lab (NSRL), a full NBA-size basketball court, 200-meter endurance track, 100-meter straightaway, […]

First Look: Nike Air Jordan 4 “What The”

first look nike air jordan  what the

Maybe it was Tinker Hatfield’s innovative design, as per usual, or maybe “The Shot” itself made the silhouette iconic. Either way you look at it though, the Air Jordan 4 holds a very special place in MJ’s iconic signature sneaker series. As we celebrate the shoe’s 30th anniversary this year, Jordan Brand is making sure […]

Peep the 2019 Supreme x Nike SB Dunk Low Collab

supreme nike sb dunk low  collaboration

Supreme and Nike have been dropping collaborative heat for years now, and the new SB Dunk Low collection arriving this week definitely keeps the joint momentum between both brands going strong. View this post on Instagram @_kb95_ @vincetouz @calebbarn3tt @vadimovichh @oskiskrt @4ugust2znad @blobygreg ? @john1wilson A post shared by Supreme (@supremenewyork) on Sep 3, 2019 […]

These Are the Richest NBA Shoe Deals of 2019 According to Forbes

forbes richest nba shoe deals

Forbes is pretty much the authority for making lists relating to the richest of us — sports stars, not surprising, are frequently featured for the tens (hundreds?) of millions they bring in annually. From the most valuable NBA franchises to the highest paid athletes, Forbes makes sure to cover all of the bases. The latest […]

Da Baby, Annuel AA, Justin Skye and More Link Up For Footlocker and Nike’s ‘We Live Sneakers’ Campaign

Jay Versace DaBaby and Justine Skye Foot Locker We Live Sneakers

Earlier this month, Nike and Footlocker teamed up for an exclusive sneaker and apparel collection. They dubbed the collection the “Evolution of Swoosh.” The new release salutes Nike’s renowned swoosh logo. In an effort to market this collection, Nike and Footlocker called on artists and social influencers to launch the “We Live Sneakers campaign.” The […]

Clean in Cursive: Nike React Element 55 “Script Swoosh”

nike react element  script swoosh

Nike is going for some elegant penmanship vibes with its new Script Swoosh Pack, consisting of four fan-favorite silhouettes in a simple black, red, white and grey color theme. While the Air Max 97, Air Max Plus and Air Force 1 featured in the pack are pretty dope, it’s the React Element 55 that stands […]

Nike’s Air More Uptempo 96 Gets Decked Out in Denim

nike air more uptempo  denim CJ

One of the most versatile fashion staples that goes with pretty much everything is blue denim, and now Nike is utilizing the popular material for an upcoming Air More Uptempo 96 drop. Advertisement Sure to give you the ultimate Canadian tuxedo flex, this Uptempo incorporates three different types of denim styles. A dark wash is […]

Nike’s Joyride Technology Is About To Change the Game of Running Sneakers

introducing nike joyride cushioning

Nike is always on the cutting edge of sneaker innovation, and its latest development arrives in the form of a new cushioning technology branded as Joyride. Advertisement The idea behind Joyride lies in the thousands of TPE beads embedded into the midsole, each placed in zonally-tuned pods that actually expand in a process that Nike […]

Shop Now: Nike React Presto “Octopus”

nike react presto octopus

The React Presto is one of Nike’s most diverse sneakers in the vault, mainly due to a plethora of cool colorways available like the “Brutal Honey” iteration we saw a few months back. This season the options are even more expansive, with one of the standouts in stores for summer being this vibrant “Octopus”-inspired design. […]

SOURCE SPORTS: Zion Williamson Lands a Sneaker Deal With Jordan Brand


Nobody has generated more sneaker talk than Zion Williamson in the last year. With his must-watch style of play and an infectious smile, Williamson is perhaps the most marketable NBA rookie since LeBron James. And on Tuesday afternoon, the recent No. 1 pick in the NBA Draft announced after much anticipation that he will sign […]

Nike Vision Has the Perfect Set of Streetwear-Inspired Sunglasses For Summer 2019

nike vision summer  lifestyle sunglasses

Nike isn’t “solely” good for just hooking you up with the flyest kicks and sportswear; they also release some really dope eyewear under the Nike Vision imprint. For Summer 2019, the sublabel is dropping some sunnies that will especially fit into your streetwear wardrobe. Advertisement The collection is highlighted as a gender-neutral release, which is […]

Nike’s Classic Shox TL Sneaker Gets a Sunrise-Themed Update

nike shox tl av

The early 2000s introduced many advancements in the technology and overall design of sneakers, yet few have come close to comparing to the innovative and futuristic appeal of Nike’s Shox TL silhouette. With the shoe having made a major comeback in 2019, it looks like today’s wave of sneakerheads will be able to relive the […]

Take a Look at Kyrie Irving’s ‘Spongebob Squarepants’ Collab With Nike

kyrie irving nike spongebob squarepants collaboration

Kyrie Irving is preparing to release a new set of colorways for his latest signature shoes with Nike, and the theme for this drop centers around the hit Nickelodeon cartoon series Spongebob Squarepants. View this post on Instagram Announcing a brand new, special collaboration between @kyrieirving x @spongebob ??? A post shared by Roc Nation […]