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Last week BAPE, in conjunction with Hennessy, threw a huge party in New York City to celebrate their 10-year anniversary, featuring performances by Travi$ Scott and Big Sean, and appearances by fashion designers and nightlife royalty, including DJ Cipha Sounds, Vashtie, Virgil Abloh, and many more.

The Source was on hand for the event, and in the latest episode of our BRANDED series, we took a quick look around the venue (Up & Down) and caught up with a few folks, and surveyed the scene. Shouts to BAPE, and here’s to 10 more years!


shot/edited by Fabian Pacheco