Today Nike unveiled a new ad featuring 21 pro athletes called “Snow Day.” The ad kicks off Nike’s #GetOutHere winter training campaign. A 60-second version will air during tonight’s game between the Patriots vs. Dolphins. The full, two-minute version will air following the game.
As part of the campaign, Nike is also on an extensive search to find the 48 most weather-defying athletes to compete in the Get Out Here Challenge, the ultimate cold-weather training experience, to be held in Chicago the week of December 8, 2015.
Featured pro athletes in the ad include: Rob Gronkowski, Ndamukong Suh, Odell Beckham Jr., Le’Veon Bell, Eugenie Bouchard, Antonio Brown, Elena Delle Donne, Marlen Esparza, Paula Findlay, Lauren Fisher, Paul George, A.J. Green, Draymond Green, Luke Kuechly, Sydney Leroux, Carli Lloyd, Marcus Mariota, LeSean McCoy, Ben Roethlisberger, Eric Weddle and Steven Stamkos.
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